Category Archives: Category

How to get FREE Backlinks

how to get free backlinks

As we all know, SEO is one of the most important long-term marketing strategies. And the backlink strategy is currently Google’s most favorite way of ranking you higher on search engines. However, a lot of businesses struggle to get backlinks. While small companies need around 3 high DR/DA backlinks per week, large companies or the […]

Difference between Crawling, Indexing, and Ranking in SEO

difference between crawling indexing and ranking in seo

In order for your website to show up on Google or any other engine, your content should firstly be visible on search engines. Short descriptions: Crawl – searches for new content in every URL bots find Index – after crawlers read the content, they decide for which keywords they want to rank you Rank – […]

Best Social Media Marketing Practices

Best social media practices

Interesting facts about Social Media: There are 3.725 billion active social media users The average internet user has 7.6 social media accounts. The average daily time spent on social is 168 minutes a day 91% of retail brands use 2 or more social media channels Social media users grew by 328 million between October 2018 and October 2019. We spend a lifetime average of 5 […]

YouTube SEO

How to rank higher on youtube

As Google owns YouTube, a video can’t go viral if Google can’t understand what it is about. Therefore, search engine bots rely on text data to index. YouTube has got: 2+ million users (1/3 of the internet) 30 million visitors 1. 30,000 uploaded videos each day One billion hours watched daily How to rank higher […]

Increase your App’s ranking on Apple and Android

Increase your app's ranking App Store & Google Play

There are currently over 5 million apps available on the App Store (iOS) and Google Play (Android). So how should you get to the top? How to increase App’s visibility It all matters on the app’s structure, app marketing campaign and ASO (App Store Optimization) which all help you increase the visibility of your app. […]

Worst SEO Mistakes in 2020

SEO is one of the most important marketing aspects. It is important to keep your SEO up to date with the 200 Google’s SEO tools. Worst SEO mistakes: 404s – Google hates broken pages – Make sure to fix them, 301 redirect them or just remove them Writing content just for SEO Not building backlinks […]

How to SEO Optimize your Website in 2020

Best SEO practices for 2020

SEO is one of the most important traffic tools on the internet. It brings you FREE traffic and unlike Ads, websites that come up on Google through SEO are directed to the people who are RIGHT NOW searching for your services or information. Google says there are over 200 different ranking Factors. Domain The age […]

What is the difference between SEO & SEM

difference between seo and sem

Meaning: SEO (Search Engine Optimisation) is a part of SEM (Search Engine Marketing) What is SEO? SEO brings you FREE traffic from Google (and other search engines such as Bing or DuckDuckGo). In a few words, SEO brings you organic traffic. Thus, f you want your website to be more visible on search engines, you […]

What is Digital Marketing

What is digital marketing. Everything that you must know

Over 4.33 billion people use the internet around the world. This means you have approximately that many people you could target to get your products. But how do you do that?  Well, through digital marketing. Digital marketing helps you to promote your products by connecting online. This could be done either by social media, Google […]